Hi there! Welcome to our blog. Don’t forget to sign up for our free RSS feed. We Triple Dog Dare Ya! And thanks for visiting!Customer: Texans Care for Children
Problem: They needed an easy way to publish information in a timely manner.
Solution: We provided them with our TopDog CMS and integrated it with WordPress.
URL: http://www.texanscareforchildren.org
Texans [...]
Helping Texas Children’s Advocates Get the Word Out
November 23rd, 2004 No Comments
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Building an XML-powered Flash Viewer
November 23rd, 2004 No Comments
Customer: XCEL ARTS
Problem: They needed a way to build Flash presentations on the fly.
Solution: We built them an XML-powered presentation tool that can play text, images, movies, and sound.
XCEL ARTS is a successful high-end design firm with strong competencies in multimedia. One of their clients, an industrial manufacturer, presented them with a unique challenge: he [...]
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Critical Factors in Deciding to Install a Content Management System
October 26th, 2004 No Comments
If your company has more than 25 employees, then chances are your web site is a source of pain. Like a growing child, the site needs to be fed on a regular basis–press releases, articles, support items, FAQs. Information that is already on the site needs to be updated or deleted altogether.
But who’s going to [...]
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XML - What’s the Big Deal?
October 26th, 2004 No Comments
What’s the big deal with XML? Great question. Everyone settle in, get the popcorn, and let’s start the show!
First of all, let’s define XML: eXtensible Markup Language. It’s a subset or offshoot of SGML (Standardized General Markup Language). XML is not a programming language (although it can look like one). It [...]
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Creating a Usable Web Site
October 10th, 2004 No Comments
You have a new business to promote, a new hobby you’d like to share, or just some opinions and thoughts on a subject. These (and many more) are all good reasons to build a web site.
However, you don’t know where to start. The task seems pretty big and out of your range of expertise. You’ll [...]
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Psychological Triggers in Copywriting
September 21st, 2004 No Comments
Copywriting has no other purpose than to influence the sale. Remember that. Even if you are writing a purely informative brochure without a lick of hard-sell in it, you want to move the reader that much closer to establishing a commercial relationship with the entity that hired you to write the brochure.
Commerce involves the moving [...]
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XML for Web Content and E-commerce
August 23rd, 2004 No Comments
Customer: Discount Credit Card Equipment
Problem: They needed a fast, reliable way to maintain their ecommerce web sites.
Solution: We built them an XML-powered e-commerce site.
URL: http://www.merchantequip.com
Discount Credit Card Equipment sells new and refurbished credit card terminals. This space is incredibly competitive, and they wanted a site that would blow the doors off the competition.
They also wanted [...]
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Writing Web Copy that Search Engines Will Love
July 16th, 2004 No Comments
It’s been said that the world’s most effective copy is written with the audience (or first reader) firmly in mind. That’s why you sometimes have to write technical white papers not just for the geeks, but for the CFO who will write the check for the enterprise multimillion dollar whatsit you’re describing.
For this reason, all [...]
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Selling Italian Charms on the Web
May 23rd, 2004 No Comments
Customer: J. J. Kent
Problem: They needed a way to allow customers to build charm bracelets right on the screen.
Solution: We built them a DHTML-powered tool that allows customers to do just that.
URL: http://www.myitaliancharm.com
J. J. Kent is led by a dynamic, intelligent, and business-savvy team. They saw the handwriting on the wall around 2000, and started [...]
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Demystifying Regular Expressions
May 20th, 2004 No Comments
To the unitiated, regular expressions look like gobbledegook. I have to admit that even after 10 years of playing around with them that I still find them amusing (and sometimes frustrating). What are regular expressions? Technically speaking, regular expressions allow you to define patterns to match and extract data.
For example if you wanted to match [...]
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